BLOG: Unprecedented Kansas football hire brings a whole new dimension to the KU-K-State rivalry

By Matt Tait     Mar 31, 2023

article image Nick Krug
A sea of Kansas students erupts during the first quarter on Saturday, Oct. 1, 2022 at Memorial Stadium.

I’ve been following the football rivalry between Kansas and Kansas State for as long as I’ve been alive.

Even before I moved to Lawrence, when I was a young kid living in Colorado in the 1980s, I remember flipping the television on one Saturday morning — this was back when not every game was televised somewhere — and seeing the Jayhawks and Wildcats playing in a mostly empty stadium in a game the announcers kept calling the toilet bowl.

From pillow fights and avert-your-eyes matchups, to battles between ranked teams and lopsided beatdowns both ways, I thought this rivalry had seen it all.

Boy, was I wrong.

If you think the KU-K-State battles were fun before, you might want to brace yourselves for what we’re about to see in the very near future.

That became a reality when news broke on Friday morning that longtime former Kansas State assistant coach Sean Snyder, the son of legendary Wildcats coach Bill Snyder, had been hired by third-year Kansas coach Lance Leipold as a special assistant to the head coach.

The younger Snyder will be spared the awkwardness of coaching against his dad, who retired for good following the 2018 season. But I can’t imagine it’ll exactly be easy for him to wear the colors of his former rival while coaching against the school for which he played and gave his blood, sweat and tears to for more than two decades.

Then again, the way things ended for the Snyder family at Kansas State, maybe it will be.

Heck, I wouldn’t even call you crazy if you told me that the scenario exists in which Bill will be rooting for the Jayhawks when these two Sunflower State rivals meet up on Nov. 18 at David Booth Kansas Memorial Stadium. Quietly, of course.

Insert cliché here. And I’ll let you have your pick:

• Buckle up.

• Get your popcorn ready.

• Let the games begin.

One could argue that Sean Snyder’s latest professional move could put him at risk of getting locked out of the family home. But I’d bet a lot of money that son is stronger than school here, and, regardless of where he’s coaching or who he’s working for, the old man would side with his son one billion times in a row on this deal.

That’s especially true after K-State seemingly went against Bill Snyder’s wishes and hired someone other than Sean to replace him.

At the risk of overhyping what’s happened here, it’s worth noting that this is unprecedented stuff.

It’s not that the Snyder family hated Kansas, more that they spent so many of their waking hours devoted to the goal of making sure that they were always anywhere from 1 to 10 steps ahead of KU for more than 20 years.

In the offseason. During game week. On game day. At halftime. You name it. Year after year after year, no matter how much better the Wildcats appeared to be than their in-state rivals on paper, the Snyders spent an unimaginable number of hours each year making sure it stayed that way.

And now, just like that, the younger Snyder is trading in his purple for crimson and blue.

Current Kansas State defensive line coach Buddy Wyatt and former KU strength coach Chris Dawson did the opposite in the past, moving from KU to K-State. And there have been others, as well.

But those moves don’t even come close to being on the same level as this one.

And it’s not just the fact that Sean Snyder’s switching sides here that’s the biggest news. That will steal the headlines and get people — yours truly included — worked into a frenzy for a while. My jaw dropped when I saw the news release announcing the move.

But Sean Snyder is a damn good football coach, and he’ll help Kansas tremendously. If he weren’t, this move — no matter how eye-popping it is — would not have been made.

His expertise in the area of special teams should help KU immediately in some way. And his years of experience, football IQ and general wisdom seems to line up perfectly with the rest of the staff and the things that Leipold values the most.

This was not some wild move to make a splash. This was about Leipold making Kansas better, which has been his singular goal since he took over the program back in 2021.

While the rest of us will go wild over Sean Snyder flipping schools and working for what once was the enemy, don’t expect him to go all Eric Musselman when these two meet up in November.

I’m sure he’ll experience some interesting emotions and feelings that day and in the week leading up to it, but like he did for 20+ years under his father, Sean will have a job to do that day, and his focus will be on doing that to the best of his ability, no matter who is on the other sideline or what color they’re wearing.

I don’t know him, but I know enough about him to know that he won’t want to make this about him versus K-State.

But the rest of you — on both sides — can have at it.

This rivalry just got a whole lot more interesting.

PREV POST

Kansas football announces hiring of former K-State special teams coach Sean Snyder, son of legendary Wildcats coach Bill Snyder

NEXT POST

106519BLOG: Unprecedented Kansas football hire brings a whole new dimension to the KU-K-State rivalry

Author Photo

Written By Matt Tait

A native of Colorado, Matt moved to Lawrence in 1988 and has been in town ever since. He graduated from Lawrence High in 1996 and the University of Kansas in 2000 with a degree in Journalism. After covering KU sports for the University Daily Kansan and Rivals.com, Matt joined the World Company (and later Ogden Publications) in 2001 and has held several positions with the paper and KUsports.com in the past 20+ years. He became the Journal-World Sports Editor in 2018. Throughout his career, Matt has won several local and national awards from both the Associated Press Sports Editors and the Kansas Press Association. In 2021, he was named the Kansas Sportswriter of the Year by the National Sports Media Association. Matt lives in Lawrence with his wife, Allison, and two daughters, Kate and Molly. When he's not covering KU sports, he likes to spend his time playing basketball and golf, listening to and writing music and traveling the world with friends and family.